Michael Kapinga

• Created engaging social media content, boosting online interaction.
• Edited and enhanced existing artwork and graphics.
• Developed infographics to better communicate complex data.
• Achieved consistent look and feel across all company materials, reinforcing brand identity.

Create social media poster from briefs

• I drive marketing initiatives to promote ShuleSoft and its affiliated products (LineShop, LazaCode, ShuleMarket) by:
  
  𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Crafting content that boosts brand awareness.
  
  𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮: Managing campaigns across platforms to increase engagement.
  
  𝗘𝗺𝗮𝗶𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Creating targeted campaigns to nurture leads.
  
  𝗣𝗮𝗶𝗱 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴: Executing ad campaigns for maximum reach and ROI.
  
  𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀: Building strategic alliances to expand our reach.
  
  𝗣𝘂𝗯𝗹𝗶𝗰 𝗥𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀: Securing media coverage and maintaining a positive brand image.
  
  𝗘𝘃𝗲𝗻𝘁𝘀/𝗪𝗲𝗯𝗶𝗻𝗮𝗿𝘀: Planning events to showcase our products.
  
  𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗔𝗱𝘃𝗼𝗰𝗮𝗰𝘆: Encouraging customers to share positive experiences.
  
  𝗢𝗻𝗹𝗶𝗻𝗲 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝗶𝗲𝘀: Engaging with communities to build loyalty.
  
  𝗙𝗿𝗲𝗲𝗺𝗶𝘂𝗺 𝗧𝗿𝗶𝗮𝗹𝘀: Promoting free trials to convert users.
  
  𝗜𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Collaborating with influencers to amplify our message.
  
  My goal is to position ShuleSoft and its products as industry leaders.

• Created designs for both online and print medium

• Contributed to execution of clients brief to design development for printing, Implement all designs required, for printing and web usage

• I actively contributed to the marketing team by designing visually appealing social media graphics, banners, and advertisements.
• Additionally, I created traditional marketing materials such as brochures, flyers, and posters to support sales and promotional campaigns. To enhance our digital presence,
  
• I captured high-quality product and lifestyle photos and produced engaging short video content, including product videos, stories, and behind-the-scenes footage, for social media.I actively contributed to the marketing team by designing visually appealing social media graphics, banners, and advertisements.