Rehema Michael
Dar Es Salaam
Summary
Proven Digital Marketing Specialist with a track record of driving growth for Jumia Company through innovative campaigns and targeted digital strategies. Skilled in SEO and creative problem-solving, I excel in market research and analysis, enhancing brand awareness, and engaging customers. Achieved significant expansion into untapped markets, demonstrating exceptional marketing acumen and a detail-oriented approach. Experienced with creating and managing digital marketing campaigns that align with business objectives. Utilizes SEO, content marketing, and social media strategies to enhance online presence and drive user engagement. Track record of analyzing data to optimize marketing performance and achieve measurable results. Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities. Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence. Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.
Overview
3
3
years of professional experience
Work History
Digital Marketing Specialist
Jumia Company
12.2023 - 09.2024
- Increased brand awareness by developing and implementing innovative marketing campaigns.
- Planned and executed events and marketing programs to increase qualified leads.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Completed and submitted monthly and yearly reports to support executive decision making.
- Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
- Developed and implemented targeted digital strategy to improve business performance.
- Collaborated with developers, advertisers and production managers to market products and services.
Marketing Executive
Seven Sunday Company
06.2021 - 10.2023
- Increased brand awareness by developing and implementing innovative marketing campaigns.
- Planned and executed events and marketing programs to increase qualified leads.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Completed and submitted monthly and yearly reports to support executive decision making.
- Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
- Developed and implemented targeted digital strategy to improve business performance.
- Collaborated with developers, advertisers and production managers to market products and services.
Education
Diploma In Marketing Management - Marketing Management
College of Business Education
Dar Es Salaam, Tanzania07.2023
Certificate In Marketing Management - Marketing Management
College of Business Education
Dar Es Salaam, Tanzania08.2021
Main Green Hill Secondary School
Dar Es Saalam, Tanzania05.2018
Green Hill Primary School
Dar Es Saalam07.2013
Skills
- Digital Marketing
- Social Media Marketing
- SEO
- Detail Oriented
- Market Research and Analysis
- Digital Marketing Management
- Marketing Strategies
- Email marketing campaigns
- Search Engine Optimization
- Creative Problem-Solving
- Google Business Suite
- Google Analytics
- Customer Relationship Management (CRM)
- Web Analytics
- Graphic Design
- Salesforce CRM
- Customer Engagement
- Competitor Analysis
- Google Adwords
- Adobe Creative Suite
Accomplishments
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Resolved product issue through consumer testing.
- Supervised team of 50 staff members.
- Collaborated with team of 50 staff in the development of save lives campaign.
- Achieved Result by completing Task with accuracy and efficiency.
- Documented and resolved Issue which led to Results.
Hobbies/Interest
Reading
Traveling
Swimming
Volunteer
Languages
English
Advanced (C1)
Swahili
Advanced (C1)
French
Intermediate (B1)
Timeline
Digital Marketing Specialist
Jumia Company
12.2023 - 09.2024
Marketing Executive
Seven Sunday Company
06.2021 - 10.2023
Diploma In Marketing Management - Marketing Management
College of Business Education
Certificate In Marketing Management - Marketing Management
College of Business Education
Main Green Hill Secondary School
Green Hill Primary School