Ramadhani M. Msemo
Media Manager
Summary
Experienced Media & Project Manager with a proven track record of successfully managing and executing projects. Adept at managing budgets, timelines and to ensure projects are delivered on time and within scope. Results-driven in Media management with over 7 years of experience in creating and executing innovative media strategies. Proficient in developing and maintaining strong relationships with media contacts, negotiating partnerships, and driving successful media campaigns. A proven track record of increasing brand awareness and driving business growth through strategic media development initiatives. Strong leadership and communication skills.
Overview
10
10
years of professional experience
1
1
year of post-secondary education
Work History
Media Development Manager
Crown Media
12.2023 - Current
- Collaborating with internal stakeholders to align media development initiatives with overall marketing and communication objectives
- Developing and implemented comprehensive social media strategies to increase brand awareness and engagement across various platforms
- Managing a team of content creators, designers, and social media specialists to produce high quality multimedia content
- Collaborated with cross-functional teams to ensure consistent messaging and branding across all media channels.
- Spearheading the development and implementation of strategic media campaigns across various platforms to increase brand visibility and engagement
- Managing a team of content creators, graphic designers, and social media specialists to produce high-quality and engaging content for digital marketing initiatives
- Monitoring and reporting on key performance metrics to track the effectiveness of media campaigns and make data-driven recommendations for future initiatives
Media Manager
Startimes
10.2021 - 11.2023
- Streamlined internal communication processes, ensuring timely updates and team coordination.
- Enhanced team productivity with adoption of advanced project management tools and techniques.
- Oversaw day-to-day management of multiple client accounts, ensuring seamless communication and timely delivery of projects.
- Managed budgets for all media campaigns, ensuring optimal allocation of resources and costefficiency.
- Coordinated with production teams to ensure timely delivery of high-quality media content.
- Developed training programs for media department, enhancing team skills and performance.
- Provided expert guidance on best practices for social media management, optimizing organic reach and engagement rates across platforms.
- Managed crisis communication, mitigating potential negative impacts on brand reputation.
- Increased brand visibility by developing and executing strategic media plans across various platforms.
- Orchestrated comprehensive media strategies to enhance audience engagement and interaction.
- Enhanced brand reputation by securing positive coverage in influential publications through proactive outreach efforts.
- Conducted thorough market research to inform strategic planning for new initiatives and potential growth opportunities.
- Stayed current on industry trends and emerging technologies to ensure the company''s competitive edge in the marketplace.
- Coordinated closely with sales teams to align marketing objectives with revenue goals, driving significant increases in customer acquisition rates over time.
- Maintained strong relationships with key industry stakeholders, fostering collaboration and partnership opportunities.
Production Manager
Clouds Media Group - CloudsPlus TV & Classic FM
09.2019 - 09.2021
- Standardized production procedures, job roles, and quality assurance guidelines.
- Conducted root cause analysis on production issues, devising corrective actions to prevent recurrence.
- Continuously refined editorial guidelines to ensure brand voice consistency across all channels.
- Developed and managed content calendar to meet deadlines and engagement goals.
- Worked closely with design team to create visually appealing graphics that complemented written content.
- Contributed ideas in brainstorming sessions which led to innovative campaign concepts attracting new clients.
- Managed a team of freelance writers, ensuring timely delivery of high-quality articles and blog posts.
- Developed a comprehensive content calendar for consistent publishing and improved audience engagement.
- Managed content distribution to online channels and social media platforms.
- Conducted regular content audits to identify gaps and redundancies of content.
- Developed strategies to optimize website content for search engine visibility.
- Implemented analytics tools to track content performance, making data-driven decisions for optimization.
- Developed an efficient content management system for streamlined organization and easy accessibility of digital assets.
Research Administrative and Coordinator
BBC Media Action
06.2016 - 08.2019
- Participated in workshops and in-service meetings to enhance personal growth and professional development.
- Gathered, arranged, and corrected research data to create representative graphs and charts highlighting results for presentations.
- Collected, analyzed and reviewed experimental data for publication and presentation.
- Contributed to the successful completion of research projects by collaborating effectively with team members.
- Coordinated schedules and logistics for participant recruitment efforts, ensuring timely progress toward study goals.
- Researched various subjects that were related to project and presented information to appropriate stakeholders.
- Helped team meet regulatory requirements by coordinating documentation and filings.
- Presented research findings at conferences and meetings, showcasing project successes and promoting future collaborations.
Research Assistant Intern
BBC Media Action
11.2015 - 05.2016
- Collected, analyzed and reviewed experimental data for publication and presentation.
- Contributed to the successful completion of research projects by collaborating effectively with team members.
- Evaluated potential subject participants to assess suitability for planned studies.
- Provided critical support in designing experiments, contributing to innovative approaches that advanced project objectives.
- Coordinated schedules and logistics for participant recruitment efforts, ensuring timely progress toward study goals.
- Researched various subjects that were related to project and presented information to appropriate stakeholders.
- Developed strong relationships with research participants, establishing trust and rapport for improved study outcomes.
- Presented research findings at conferences and meetings, showcasing project successes and promoting future collaborations.
- Enhanced research quality by meticulously collecting, analyzing, and interpreting data.
- Streamlined data entry processes for increased efficiency and accuracy in results reporting.
Research Assistant
Muhimbili University of Health and Applied Science - MUHAS
09.2014 - 09.2015
Education
Master of Science - Project Planning And Management
Institute of Accountancy Arusha - IAA
Dar Es Salaam, Tanzania 05.2023 - Current
Bachelor of Arts - Journalism
Tumaini University
Dar Es Salaam, Tanzania 04.2001 -
Bachelor Degree in Procurement & Logistics Management - undefined
Tanzania Institute of Accountancy - TIA
10.2011 - 2014.05
Diploma in Information Technology - undefined
National Institute of Transport - NIT
11.2008 - 2010.05
Certificate in Information, Communication Technology - undefined
Dar es Salaam Institute of Technology - DIT
06.2006 - 2007.05
undefined
Sinza Tower Secondary School
01.2001 - 2005.05
undefined
Mbuyuni Primary School
01.1994 - 2000.05
Skills
Office Automation
Resource Coordination
Budget Administration
Cross-Functional Team Development
Decision-Making
Interpersonal Communication
Analytical Skills
Staff Leadership
Training Program Modification
Interpersonal Skills
Time Management
Excellent Communication
Self Motivation
Project Management
Continuous Improvement
Languages
Swahili
English
References
- Isaya Kandonga, Line Manager, September 2023
- David Malisa, Line Manager, September 2020 - September 2026
- Doreen Bangapi, Line Manager, March 2013 - June 2022
Timeline
Media Development Manager
Crown Media
12.2023 - Current
Master of Science - Project Planning And Management
Institute of Accountancy Arusha - IAA
05.2023 - Current
Media Manager
Startimes
10.2021 - 11.2023
Production Manager
Clouds Media Group - CloudsPlus TV & Classic FM
09.2019 - 09.2021
Research Administrative and Coordinator
BBC Media Action
06.2016 - 08.2019
Research Assistant Intern
BBC Media Action
11.2015 - 05.2016
Research Assistant
Muhimbili University of Health and Applied Science - MUHAS
09.2014 - 09.2015
Bachelor Degree in Procurement & Logistics Management - undefined
Tanzania Institute of Accountancy - TIA
10.2011 - 2014.05
Diploma in Information Technology - undefined
National Institute of Transport - NIT
11.2008 - 2010.05
Certificate in Information, Communication Technology - undefined
Dar es Salaam Institute of Technology - DIT
06.2006 - 2007.05
Bachelor of Arts - Journalism
Tumaini University
04.2001 -
undefined
Sinza Tower Secondary School
01.2001 - 2005.05
undefined
Mbuyuni Primary School
01.1994 - 2000.05
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