Peter Futakamba
Moshi,Tanzania
Summary
An enthusiastic, ambitious and professional individual who has a proven track record of achieving results in highly competitive environments. A result driven, committed and articulate Key Account Manager with excellent communication skills and a high level of customer commitment. Multi-skilled with the ability to plan & manage territory whilst maintaining & developing existing and new customers through ethical sales methods and consistent high customer service. Possessing a good team spirit, deadline orientated and having the ability to succeed in a demanding sales environment. Looking forward to making a significant contribution in an ambitious and exciting company that offers a genuine opportunity for progression.
Overview
10
10
years of professional experience
Work History
Key Account Manager
SBC Tanzania Ltd (PepsiCo)
Dar Es Salaam, Tanzania
11.2024 - Current
- Developed and implemented key accounts plan to meet customer needs and increase company profitability.
- Identified new opportunity for growth within existing accounts as well as potential new customers.
- Conducted meetings with client to discuss their objectives, challenges and strategies.
- Provide regular reports on account activity and performance metrics to stake holders.
- Managed relationship between internal teams and external customers.
- Monitored competitive activities within assigned accounts and communicated findings to management.
- Analyze market trends, customer feedback, pricing strategies to recommend changes in products offering services.
- Established strong relationships with clients through regular communication and follow up activities.
- Identified new business opportunities and leads for key accounts.
- Communicated with retailers to provide information on promotions and sales.
Area Sales Manager
SBC Tanzania Ltd (PepsiCo)
Morogoro, Tanzania
01.2023 - 11.2024
- Established productive and professional relationships with key personnel in assigned customer accounts
- Monitored sales team performance and provided effective training to help each reach targets
- Identified prospects to foster growth for new business partnerships to build pipelines
- Conducted onboarding process for newly assigned accounts, communicating customer needs and expectations to sales team
- Utilized customer relationship management software to maintain records of customer activities and networking opportunities
- Analyzed sales statistics to formulate policy and drive KPI benchmarks
- Analyzed and controlled expenditures of division to conform to budgetary requirements
- Led, coached and developed employees to achieve sales goals
- Conducted field rides with sales personnel to provide in-the-field coaching and training
- Penetrated new markets by investigating competitor products, services and trends
- Conferred with merchants and developed partnerships to capitalize on new sales opportunities
- Resolved customer complaints regarding sales and service
- Oversaw regional and local sales managers and staff
- Prepared budgets and approved budget expenditures
- Reviewed operational records and reports to project sales and determine profitability
- Determined price schedules and discount rates
- Established ambitious goals for employees to promote achievement and surpass business targets
Senior Sales Executive
CFAO MOTORS (T) Ltd
08.2021 - 09.2022
Area Sales Supervisor
East Africa Fruits Farm Company Limited
06.2020 - 07.2021
- Assisting the management in sales strategies development
- Selling both new and demonstrated cars
- Resolving customer objections
- Demonstrating vehicles to customers, including taking them for drives
- Attending key meetings with members of sales team
- Meeting customers face to face and holding sales discussion with them
- Representing the company at trade exhibition, events and demonstrations
- Spotting new marketing opportunities
- Monthly and weekly sales reporting on performance against budget and reporting on variances
- Maintaining positive customer relation
- Customer visits both new and existing
- Negotiating the terms of sales agreement and closing sales
- Following up telephone enquire, walk in prospects and emails enquires
- Arranging appointments with customers / potential leads
- Preparing car purchase packages
- Cold calling up qualified sales prospects
- Delivering vehicles to customers
- Deep knowledge on car brands
Area Sales Executive
Serengeti Breweries Ltd
07.2016 - 04.2020
Accounts Assistant Intern
AICC-Arusha
Arusha
01.2015 - 06.2016
- Eliminate false trade debts from sales representatives by 95%
- Grow customer base by 400+ new outlets
- Maintained a highly disciplined and skilled team
- Help the Company in recruiting and scouting best sales representatives
- Maintained a positive cash flow of the company
- All duties and roles concerning sales, marketing and distribution
- Managing KARATU distributor for SERENGETI BREWERIES
- Managing company assets on trade
- Custodian of all distributor orders and management of trade terms adherence
- Answering queries, offering advice and introducing new products on trade
- Linking clients and company relationship
- Assist with developing and implementing strategic business development initiatives for RTM to achieve both long term and short-term goals
- Provide solutions and solve problems to customers in given accounts
- Increase sales and drive volumes, supervise the sales process by following up on orders, deliveries and collection
- Executed effective sales strategy by improving focus to have the right brand, in the right package, in the right channel at the right price for the specific occasion
- Monitored sales team performance ie VSMs, BAs by analyzing, and utilizing market research and sales data from Accenture for improvements and guidance to the sales team and personal
- Responsible for Sales, distribution and merchandising as per company guidelines to ensure 100% compliance of COBC executions with excellence
- Key Customer Management (KAM) - Build a good business relationship with customers and manage outlets and company assets on trade and Master list - (Database)
- Market information and Feedback - Monitor competition's activities price, New pack, trade activities, POS materials
- Prepare and share weekly and monthly performance and other work - related reports on time
- Sales grow by 21%, and achieved the target by 103% and customer base grow by 33%
- Retained existing Distributors and stockists and appoint new ones, 3 distributors and 10 stockists
- Coached and train Sales team and support staff's members, ie VSMs, Bar staffs
- Increased market share by 10% to become 27%
- Receiving and accounting properly for cash and cheques received from customers, issuing of receipts for cash and cheques received from customers, banking and keeping records concerning all accounting issues
- Maintained a positive working environment
Education
BBA - Accounting
Institute of Accountancy Arusha
Arusha12.2016
Advanced Certificate of Sec. School Education -
Tanga Tech. Secondary School
02.2009
Certificate of Secondary School Education -
Tanga Tech. Secondary School
11.2006
Skills
- Sales skills
- Sales strategies
- Performance Management
- Sales Planning and Closing Skills
- Customer service Skills
- Negotiation
- Interpersonal Skills
- Communication Skills
- Teamwork
- Task management
- Time Management
- Problem Solving
- Decision making
- Planning
- Organization Skills
- Leadership Skills
- Sales Operations Management
- Team Building
- Microsoft Office Applications
- Outlook
- ERP NEXT
- AUTOLINE
- Accenture
- BIZOM
- Internet
References
- Ajit Charan, General Manager, SBC TANZANIA LTD (Pepsi), P.O. Box 1710, Morogoro, Tanzania, +255 767 226 620, ajit@sbc.co.tz
- Laurent Nditi, Business Development Manager, Serengeti Breweries Ltd-A Diageo subsidiary, Dar es Salaam, Tanzania, +255 684 888100, Laurent.Nditi@diageo.com
- Daniel Hill, National Head of Sales & Distribution, SBC TANZANIA LTD (Pepsi), Dar es Salaam, Tanzania, +255 754 667 799, danielH@sbc.co.tz
Languages
- English, Advanced
- Swahili, Advanced
Trainingandworkshop
- 07/01/19, Trained on defensive driving course: Security World (T) Ltd
- 11/01/17, Trained on Distribution and Territory Management, Sales Force Management, Customer Relationship Management, Basic Sales Call procedures, Consumer Behaviors, Handling Objections.
- 08/01/16, DIAGEO ACADEMY - CODE OF BUSINESS CONDUCT, DIAGEO WAYS OF WORKING, LICENCE TO SELL BY DIAGEO, EXECUTION STANDARDS
Timeline
Key Account Manager
SBC Tanzania Ltd (PepsiCo)
11.2024 - Current
Area Sales Manager
SBC Tanzania Ltd (PepsiCo)
01.2023 - 11.2024
Senior Sales Executive
CFAO MOTORS (T) Ltd
08.2021 - 09.2022
Area Sales Supervisor
East Africa Fruits Farm Company Limited
06.2020 - 07.2021
Area Sales Executive
Serengeti Breweries Ltd
07.2016 - 04.2020
Accounts Assistant Intern
AICC-Arusha
01.2015 - 06.2016
BBA - Accounting
Institute of Accountancy Arusha
Advanced Certificate of Sec. School Education -
Tanga Tech. Secondary School
Certificate of Secondary School Education -
Tanga Tech. Secondary School