OCTAVIAN KANYENGELE

I am coordinating the Research Centre for Water Infrastructure and Sustainable Energy Futures (WISE– Futures), funded by the World Bank and The Centre of Competence in Digital Education (C-CoDE), hosted at The Nelson Mandela African Institution of Science and Technology (NM-AIST), Arusha

Overall Key Responsibilities:

• Develop and produce multimedia content for e-learning and communication materials (graphics, videos, animations, photography, etc.)
• Design promotional and branding materials such as brochures, posters, banners, and reports for internal and external communication.
• Maintain an organized media archive (photos, videos, templates).
• Manage official social media accounts, ensuring timely, relevant, and engaging content.
• Update and manage content on the organization's website, learning management system and other digital platforms.
• Support the development of visual narratives that reflect the organization's values, achievements, and mission.
• Ensure brand consistency across all visual materials and communication outputs.
• Provide photography, video recording, and live streaming for key events and activities.
• Assist in drafting newsletters, speeches, and communication briefs.
• Work closely with project teams to document stories of impact and success.
• Build and maintain media relations and stakeholder engagement tools.
• Contribute to the development and execution of comprehensive communication and visibility strategies.
• Support campaign planning and execution in line with organizational goals.
• Provide technical support for multimedia tools and platforms.
• Train staff on effective use of communication tools (e.g., Canva, PowerPoint, social media best practices).

Company Overview: AllyRich Arts Co. Ltd, is the design and printing company which has brought about a revolution in Indoor and Outdoor Signs in the southern zone and allied products in Tanzania, with a strong background in the Graphics and Printing field, and a collective experience of 20+ years in Communications, Signage and Branding with a strong working relationship with big companies, industries, NGOs, Government sectors i.e., Bank of Tanzania (BOT), Mbeya Cement, Pepsi, Coca-Cola, Tanzania Breweries Limited (TBL), etc.

Overall Key Responsibilities:

• Created professional designs for printed products such as brochures, business cards, flyers, posters, banners, packaging, and branded merchandise.
• Engaged with clients to understand their brand, vision, and design needs.
• Presented drafts, revised based on feedback, and ensured final approval before printing.
• Designed logos, brand guidelines, and visual assets for clients and internal company use while maintaining consistency in fonts, color schemes, and design elements across various materials.
• Created digital content for social media, web banners, digital flyers, and email templates.
• Prepared realistic mockups and 3D previews to support client presentations and internal approvals.
• Worked closely with print technicians to ensure accurate execution of designs on various media.
• Resolved technical issues related to color accuracy, layout alignment, and resolution.
• Kept up-to-date with modern design trends, print technologies, and industry-standard software like Adobe Creative Cloud and CorelDRAW.
• Adapted creative approaches to match evolving tools and printing methods.
• Managed multiple client projects simultaneously, prioritizing based on urgency and production schedules.
• Delivered high-quality work under tight timelines without compromising design integrity.

Quickmark Limited Company is an innovative company in the central zone of Tanzania, dealing in computer services, website development and digital printing.

Overall Key Responsibilities:

• Handled day-to-day operations of social media platforms (Instagram, Facebook, WhatsApp), ensuring consistent posting and engagement.
• Produced content including videos, animations, reels, and behind-the-scenes visuals to showcase print services and design processes.
• Edited content using tools like Adobe Premiere, Adobe After Effects, and Lightroom to maintain visual consistency and brand appeal.
• Implemented social media strategies that increased visibility, grew followers, and boosted engagement metrics.
• Created and promoted seasonal offers, flash sales, and service highlights through digital content.
• Took photos and recorded videos of printed products, workstations, and client projects.
• Worked closely with other graphic designers, print technicians, and sales staff to align digital content with actual production capabilities and promotions.
• Ensured marketing visuals accurately reflected the final print output.