Kelvin Komba
DAR ES SALAAM
Summary
Marketing professional with ability to craft and implementing impactful marketing strategies. Recognized for collaborative approach and results-driven mindset, seamlessly adapting to evolving market demands. Expertise in digital marketing skills based on content creation and strategy, E-mail marketing and automation, SEO, Social media, Google Ads, Digital research and Google analytics combined with results-driven and strong focus on team collaboration on achieving results.
Overview
10
10
years of professional experience
Work History
Advertising Consultant
AOM CONSULTING LIMITED
01.2025 - Current
- Provide strategic marketing advice to brands, agencies, and businesses on digital marketing (SEO, PPC, social media, content marketing, email marketing, etc.) and OOH advertising (billboards, transit ads, DOOH, experiential marketing, etc.).
- Conduct market research, competitor analysis, and audience insights to craft tailored marketing strategies.
- Optimize ad spend and ROI for clients across digital and traditional media.
- Present reports, insights, and recommendations to stakeholders.
- Design integrated marketing campaigns combining digital and OOH advertising for maximum impact.
- Oversee media planning, budget allocation, and performance tracking.
- Collaborate with media buyers, ad tech vendors, and creative teams to execute campaigns.
- Leverage data analytics to measure effectiveness and adjust strategies in real time.
- Participated in brainstorming sessions to generate creative ideas for campaigns.
- Worked closely with account management teams to ensure seamless execution of campaigns from concept development to final implementation stages.
- Negotiated contracts with media outlets, securing competitive rates for ad placements on behalf of clients.
- Expanded client base through effective cold calling techniques, securing new accounts and increasing revenue streams.
- Presented campaign results to clients, highlighting successes and providing recommendations for future improvements.
Business Development Executive
MKOMBOZI MEDICAL AND CONSULTANT LTD
11.2019 - 12.2024
- Managing business development of Mkombozi polyclinic, health facility managed by the company within Kilosa district in Morogoro region to provide health services to Kilosa community.
- Analyzing and expanding business operations for Mkombozi Polyclinic (Health facility Managed by Company) toward sustained growth.
- Monitoring revenue streams and identifying opportunities to increase profitability.
- Evaluating and improving sales, marketing, and branding strategies.
- Identifying and developing new lines of business based on consumer behavior.
- Performing competitor analysis toward obtaining an increased market share.
- Developing client relationships and strengthening industry partnerships.
- Identifying new clients by researching and creating networking opportunities.
- Negotiating and closing business deals that promote sustained revenue.
- Liaising with Sales, Marketing, and Management to align strategies aimed at increasing revenue.
- Assessing and advising on potential joint ventures, Partnerships and Projects
Distribution Field Practical Training
VODACOM TANZANIA PLC
07.2018 - 10.2018
- Trade development representative (TDR) duties around Kilosa Territory
- Distribution of branding materials in different areas within the territory
- Support on sales promotional activities to increase territory sales performance.
- Dealers survey to ensure their effectiveness and solving challenges they face.
- Selling devices and perform customer service activities in Vodacom shop
- Perform SIM card connections for existing and new customers
- Marketing intelligence activities to capture competitors’ activities
- Working together with territory manager, Freelancers, Team leaders, TDRs and partners as a team work to achieve sales target that predetermined with Vodacom.
Customer Services Field Practical Training
TANZANIA REVENUE AUTHORITY (TRA)
07.2015 - 09.2015
- Customer service operations that involves daily contact with customers (Tax payers) by providing support and responding to queries
- Conduct registration of customers in biometric system maintained by TRA
- Recording list of taxpayers’ in files for future records and management
- Obtaining taxpayers’ information regarding to their business requirements.
- Performing other cross-sectional activities as directed with supervisors.
Education
Master of Science (MSc) - Marketing Management
Mzumbe University
Morogoro, Tanzania12-2023
Bachelor degree - Marketing and Public Relations
Tanzania Institute of Accountancy
Mbeya, Tanzania12-2019
Diploma - Marketing and Public relations
Tanzania Institute of Accountancy
Dar Es Salaam, Tanzania12-2016
Basic Technician certificate - Marketing and Public Relations
Tanzania Institute of Accountancy
Dar Es Salaam, Tanzania12-2014
Certificate of Secondary Education Examination (CSEE) -
Endarofta Secondary School
Arusha-Karatu10-2012
Certificate of Primary education (CPEE) -
Kilosa Town Primary School
Morogoro-Kilosa11-2008
Skills
- Microsoft word
Competence in the following Microsoft office package:
- Microsoft excel
- Microsoft power point
1. PERSONAL DETAILS
Language fluency: English and Kiswahili
References
1. Shaaban.T., Shaaban, Assistant Lecturer, mr.shabba39@gmail.com, +255 717 633 882, Tanzania Institute of Accountancy, Mbeya, P.O.BOX 825
2. Sheila Senyoni, Principal Officer Incharge- Motor vehicle, ssenyoni@tra.go.tz, +255 713 644 774, TRA, Dar es salaam, P.O.BOX 11491
3. Robert Godbless Mshomi, Territory sales Manager, mshomir@vodacom.co.tz, +255 754 712 661. Vodacom, Central Zone, P.O.BOX 2369
Hobbies and Interests
Prioritization and Multi-Tasking, Business Partnering, Complexity Management, Change and Adaptability, Data Driven Decision Making, High presentation skills and Expert Communication, Report writing competence, Reading newspapers, watching news, reading relevant books and exchanging ideas with different people.
Training
DIGITAL MARKETING INSTITUTE (DMI)-IRELAND- Professional Diploma in Digital marketing.
Courses studied:
- Digital Marketing in the Era of AI
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) and Display Advertising
- Email Marketing and Automation
- Professional Soft Skills for Digital Marketers
- Website Optimization eCommerce and Social Commerce
- Analytics with Google Analytics 4
- Digital Marketing Strategy
UNIVERSITY OF DAR ES SALAAM-Attending the 2015 marketing forum
- Held at university of Dar es salaam, 06th June 2015
- Involving discussion on
- Intellectual property
- Branding
- Evolution and Trends of Marketing
- Digital marketing
- Perfect use of social media
Timeline
Advertising Consultant
AOM CONSULTING LIMITED
01.2025 - Current
Business Development Executive
MKOMBOZI MEDICAL AND CONSULTANT LTD
11.2019 - 12.2024
Distribution Field Practical Training
VODACOM TANZANIA PLC
07.2018 - 10.2018
Customer Services Field Practical Training
TANZANIA REVENUE AUTHORITY (TRA)
07.2015 - 09.2015
Master of Science (MSc) - Marketing Management
Mzumbe University
Bachelor degree - Marketing and Public Relations
Tanzania Institute of Accountancy
Diploma - Marketing and Public relations
Tanzania Institute of Accountancy
Basic Technician certificate - Marketing and Public Relations
Tanzania Institute of Accountancy
Certificate of Secondary Education Examination (CSEE) -
Endarofta Secondary School
Certificate of Primary education (CPEE) -
Kilosa Town Primary School
Similar Profiles
Netanel GrallaNetanel Gralla
Leadership and Executive Coach at AOM ServicesLeadership and Executive Coach at AOM Services
David FitchDavid Fitch
Medical Director at Fitch Clinic Of AOMMedical Director at Fitch Clinic Of AOM
Taylor DuVallTaylor DuVall
Home Infusion Registered Nurse at AOM InfusionHome Infusion Registered Nurse at AOM Infusion
Angela MbunaAngela Mbuna
Restaurant waiter at Four Recipes RestaurantRestaurant waiter at Four Recipes Restaurant
NATALY TONANATALY TONA
Grade 3 teacher at Sakana Primary schoolGrade 3 teacher at Sakana Primary school