ALLY RAMADHAN

At Equity Bank Tanzania, I manage and grow an SME and Corporate customer portfolio through transaction banking and digital solutions. Drive adoption and migration of corporate and SME customers to digital banking platforms, while acquiring and onboarding e-CIT customers, Shule Mkononi schools, and billers.

• Provided training to staff enhancing their performance metrics through product knowledge acquired.
• Increased client usage from 20% to 52% on 30 days activity ratio. Grew transaction volume from TZS 39B to TZS 229B, fostered trust and loyalty by resolving complaints efficiently.
• Drove sales initiatives that resulted in increased market share.
• Coordinated with cross-functional teams, ensured smooth project execution.

• At Yas Tanzania, Was responsible for project management and Budget control within the Marketing Department, overseeing projects from planning through execution and completion. Role involved coordinating cross-functional teams and external agencies, managing project timelines, deliverables, budgets and dependencies, monitoring progress, resolving implementation issues, and preparing project updates for management. Supported major initiatives including the Tigo-to-Yas rebranding (Project Djembe), Sako kwa Bako and Anzia Ulipo, ensuring that projects were delivered within agreed timelines, budgets and business objectives.

• Managed business development and customer acquisition by identifying prospects, understanding client needs, presenting solutions, and driving the sales process from lead generation to conversion while building strong client relationships, Drove high-level B2B sales meetings to secure contracts.