Adili Harold Mlimbila
Dar es Salaam
Summary
Experienced marketing professional with a proven track record of driving growth and enhancing product visibility in the Tanzanian market. Skilled in developing effective marketing strategies, managing cross-functional teams, and leveraging data analytics for informed decision-making. Known for innovative approaches to market trend analysis and partnership development, leading to significant brand development and customer loyalty enhancement.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Head of Marketing
Vunjabei Group Limited
Dar Es Salaam
03.2023 - Current
- Developed pricing strategies in conjunction with sales team to ensure profitability of products and services.
- Developed marketing strategies based on corporate objectives and market trends.
- Supervised creation of marketing materials and collateral.
- Implemented customer loyalty programs that increased repeat business.
- Oversaw production of marketing materials, including brochures, flyers, and digital content.
- Collected and analyzed market research data for use in forecasting.
- Created sales strategies to promote advertising offerings and motivate larger deals.
- Delivered marketing strategy updates to upper-level management.
- Coordinated with sales teams to develop marketing strategies that align with sales objectives.
- Planned advertising campaigns for online, print and other mediums.
- Partnered with IT department on website design updates or other technical projects related to improving user experience.
- Created and managed annual budgets for all marketing activities, ensuring cost efficiency.
Marketing & Project Creativity Executive
Wasafi Media Group
Dar Es Salaam
08.2021 - 08.2022
- Company Overview: Media Company
- To ensure my department is creative and writing a special proposal for projects as well as managing to sell all the projects to make a profit
- Media Company
- Formed and sustained strategic relationships with clients.
- Implemented successful business strategies to increase revenue and target new markets.
- Coordinated cross-functional teams to deliver high quality results within tight timelines.
- Monitored progress by establishing plans, budgets and measuring results.
- Created and maintained relationships with key stakeholders.
Marketing & sales executive
Desktop production limited
02.2021 - 08.2021
- Company Overview: Digital Printing industry
- Business supervision of Muhmik product
- Digital Printing industry
Retailer & Dealer Associate Zone
MultiChoice Tanzania
08.2020 - 01.2021
- Company Overview: is an African success story with few parallels anywhere on the continent
- In just a few short years, Tanzanian filmmakers, production houses, writers, and actors have seized on the many incredible opportunities digital satellite television presents to build a booming industry
- Manage decoder sales for major dealer's
- Recruiting and branding major dealer
- Sales supervision country
- Is an African success story with few parallels anywhere on the continent
- In just a few short years, Tanzanian filmmakers, production houses, writers, and actors have seized on the many incredible opportunities digital satellite television presents to build a booming industry
Agency Banking Officer
Selcom Paytech Ltd
01.2017 - 05.2020
- Company Overview: Selcom is a digital payment solutions provider having and hosting several payments products used in several business spheres
- Consulting, Educating and Recruiting new agents as well as facilitating the installation of Agency Banking Services in their POS Machines
- My target is 50 agents for a month
- To ensure all the activated agents transacts at least 100,000 Tsh transaction in a month with a minimum of 10 Transactions
- Preparing proper branding materials for the newly recruited agents and packing them ready for dispatch
- To visit all the agents (especially non-performing agents) to see the challenges they are facing and sort them out as well as ensure proper branding is done
- Communicating with the corporate banks to get updates on the new feature services which are to be sold to our agents
- Consulting Banks / Recruiting new banks to upload their Services on our POS Machines
- Printing Officer, align and prepare all branding materials of the product of MasterCard QR and Selcom Pay point Supervising all recruitments plan of Master pass product
- Sales back Office, Sales Support and all activities of the Sales Departments
- Selcom is a digital payment solutions provider having and hosting several payments products used in several business spheres
Team Supervisor
ZANTEL TELECOM TANZANIA
01.2016 - 11.2017
- Company Overview: Zantel provides the highest quality telecommunication services in Tanzania at the best value for money to consumers, businesses and other telecommunication operators
- To ensure all of my team members understands the products well i.e
- Knowing our unique selling pitches, bundles, bonuses
- To Provide team leadership and coaching
- To Focus the team on the tasks at hand or the internal and external customer requirements
- To Communicate team status, task accomplishment, and direction
- To ensure that each member's proper target is set for every member every week, and get status for their achievement toward target every day
- Presenting performance track to my seniors to be aware of achievement on the ground
- Assembled products and components using a variety of equipment's, including Sim card, handset and Internet device machinery, making proactive adjustments to settings to produce work within tight tolerance
- Zantel provides the highest quality telecommunication services in Tanzania at the best value for money to consumers, businesses and other telecommunication operators
- Organized daily work schedules and delegated tasks to ensure timely completion of projects.
- Communicated effectively with other departments to ensure that all projects are completed on time.
- Facilitated team meetings to discuss targets, strategies, and address any issues.
- Delegated daily tasks to team members to optimize group productivity.
- Motivated and empowered team members to build customer satisfaction and loyalty to support retention and growth.
- Trained employees on daily tasks and coached to improve performance.
- Developed and monitored key performance indicators (KPIs) to assess team effectiveness.
Education
Corticate - Secondary Education
Panda Hill Secondary School
Mbeya01.2012
Some College (No Degree) - Marketing & Sales Mgt
College of Business Management (CBE)
Dar Es SalaamSkills
- - Data Analytics
- Team Leadership
- Market Research
- Digital Marketing
- Brand Management
Certification
- Computer Training Certification
- Microsoft Certificate Applications Specialist
- Certified Protection Officer (CPO)
- Adobe Certified Expert (ACE) Photoshop
Hobbies and Interests
- Computer
- Reading Books
- Watching Movies
- Digital design
References
- Desy Ulimali, Director of Marketing & Sales, Wasafi Media Group, +255 719 955 966, desy@wasafimediagroup.com
- Raymond Mlawa, General Manager Vunjabei Group Limited +255 744 579 360,
Roles And Responsibilities
- Wasafi Media Group, Ensure department creativity and writing special proposals for projects., Manage to sell all projects to make a profit.
- Desktop production limited, Business supervision of Muhmik product.
- MultiChoice Tanzania, Manage decoder sales for major dealers., Recruiting and branding major dealers., Sales supervision country.
- SELCOM PAYTECH PLC, Consulting, educating and recruiting new agents., Facilitating the installation of Agency Banking Services., Preparing branding materials for newly recruited agents., Visiting agents to address challenges and ensure proper branding., Communicating with corporate banks for updates on new services., Consulting banks to upload their services on POS Machines., Printing Officer for branding materials.
- ZANTEL TELECOM TANZANIA, Ensure team members understand products., Provide team leadership and coaching., Focus the team on tasks and customer requirements., Communicate team status and accomplishments., Set proper targets for team members.
Accomplishments
Tanzania Digital Award Winner
Best Brand Awards
Consumer Choice Awards ( Fastest Corporate Growth Business of the Year)
Languages
Swahili
First Language
English
Advanced (C1)
C1
Timeline
Head of Marketing
Vunjabei Group Limited
03.2023 - Current
Marketing & Project Creativity Executive
Wasafi Media Group
08.2021 - 08.2022
Marketing & sales executive
Desktop production limited
02.2021 - 08.2021
Retailer & Dealer Associate Zone
MultiChoice Tanzania
08.2020 - 01.2021
Agency Banking Officer
Selcom Paytech Ltd
01.2017 - 05.2020
Team Supervisor
ZANTEL TELECOM TANZANIA
01.2016 - 11.2017
Corticate - Secondary Education
Panda Hill Secondary School
Some College (No Degree) - Marketing & Sales Mgt
College of Business Management (CBE)
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